PR activity on MLB WEB site
In 2020, due to coronavirus pandemic, we could not do PR activity of made in Japan confectionaries in the US directly. We, therefore, alternatively made a plan to do PR activity which we targeted a sport-minded person especially baseball which we know US people like sports. Introducing made in Japan confectionaries at this time was collaborated with MLB. The following is our plan. First of all, we, TACOM, made a contract with MLB who can collaborate with us in order for TACOM to introduce our products in the US market. Then, we continuously try to cultivate a channel for sales by MLB’s PR activity. Slowly but surely, our plan has been making opportunity for getting into US market.